For the second year running Jaguar’s XJ 2.7 Diesel has been named Britain’s greenest luxury car in the Environmental Transport Association’s 2008 Car Buyers Guide. The award recognises Jaguar’s commitment to delivering CO2 and fuel consumption advantages to customers, with the development of its industry-leading diesel engines and application of advanced lightweight aluminium vehicle architectures.

The Environmental Transport Association has looked at over 1,300 models of car currently on sale in Britain and examined their power, emissions, fuel efficiency and even the amount of noise they produce to create the definitive guide to buying the greenest vehicle.

Managing Director of Jaguar in the UK, Geoff Cousins said: “I am delighted we have won this award for the second year running. We fully recognise our responsibility to the environment and are committed to playing our role in developing technology solutions in cars, fuels and infrastructure to address climate change – this award shows we are heading in the right direction.”

This is the latest in a number of awards for Jaguar’s flagship model, which is renowned for the conclusive demonstration of its fuel economy credentials, achieving 1000.2 miles on a single tank of fuel – the average fuel consumption hitting 53.5mpg* which equates to 139g/km of CO2.

Most recently, the XJ Long Wheelbase was voted ‘Chauffeur Car of the Year’ by Chauffeur Magazine, while What Car?, Auto Trader and Auto Express all voted the XJ ‘Best Luxury Car’ in their various Used Car Awards towards the end of last year.

Since its launch in 2003, the XJ model line-up has been enhanced to include the XJ long wheelbase, the special edition XJR Portfolio, the XJ armoured vehicle and most recently the XJ 08 Model Year, featuring a revised exterior design and significantly upgraded interior.